Below is the message I provided today with my 1 star Facebook review of Market Forces, the Australian divestment campaign group who work closely with 350.org, Lock the Gate Alliance, and Greenpeace.
“Is this what has become of activism? Eliciting cheers for too-big-to-fail banks with continuing and massive fossil fuel investment? I once worked beside you guys, we’ve both been labelled extremist. Divestment is a disease vector carrying with it the promise of a shinier business-as-usual. You are engaged in a program incubated and conceived by petro dollar rich elites. They want us to stay consumers, but for us to feel as if the world is changing for the better. Divestment is crowding out the air space for coverage of direct action. This is happening everyday on BigGreen social media. The same radical direct non violent action that all BigGreen leaders call for is being overshadowed by a content and messaging imperative.”
A friend called my reviews of green groups using the star rating functionality “social media arbitrage” after I discovered that Greenpeace Australia Pacific had removed their star rating functionality following my comments. Star ratings can’t be removed if they don’t breech standards, if you really don’t want the public to see a comment you have to remove the functionality altogether which is what Greenpeace Australia Pacific did.
Big greens like Greenpeace and 350.org don’t like to engage in discourse. They are happy to have Kumi Naidoo and Bill McKibben declare that it’s time for civil disobedience and then preside over a bunch of well promoted proof-of-concept actions, but when it comes to frontline action they are fundamentally exploitative. If you don’t believe me you just have to compare the social media feeds between Frontline Action on Coal and their alliance partners. BigGreen have caved in to main stream media’s dislike of content from the frontline where people are materially slowing the progress of mining.